Go beyond the headlines and myths to make strategic decisions about your future

You wouldn’t dream of designing a spacesuit without knowing what space is, and yet that’s the mistake many AI educators make. AI is not a single thing. It’s not just an app. And it’s definitely not just a speaking computer.

To understand AI well and intuitively, you need to understand the space in which it operates. But what does that mean?

AI is a rapidly evolving field with roots in computing, logic, philosophy, ethics, law, safety, neuroscience, and other disciplines. And it’s growing incredibly fast. That’s AI space.

To lead confidently in the AI era, executives need more than technical know-how. They need a strategic, intuitive understanding.

Our course is designed for leaders like you. We go beyond the headlines and hype to give you a clear framework and common language for AI, so you can take informed decisions, manage risk and innovate with your eyes fully open.

For example, Large Language Models (like ChatGPT) are often dismissed as “just predicting the next word”. But that’s like calling Mozart “just a note guesser.” (An LLM isn’t Mozart, but it’s not “autocorrect”, either).

With decades of experience in technology and communication, including BBC journalism, technology publishing and digital media technology, we teach through analogies, real-world cases, and practical frameworks. We don’t teach apps; we teach strategic understanding.

We can equip your leadership team to navigate and lead in this new era, where AI is everywhere.